Competition is driving down prices, albeit slowly, with the median lifetime cover put at £247 for dogs and £180 for cats a year
Vet fees continue to rise and many other costs are on the increase, but pet insurance has on average become slightly cheaper as providers compete for custom, new research claims.
The pricing data coincides with a study which found that one-third of UK pet owners don’t have insurance, with cost cited as one of the biggest factors.
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